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wpp
Posted By David Kaplan - Tue 13 May 2008 03:26 PM PST
Despite increasing its bid to $1.938 billion (£996 million) from $1.844 billion (£948 million), WPP Group has been rejected a second time by audience measurement firm Taylor Nelson Sofres, The…
Posted By Robert Andrews - Fri 09 May 2008 08:33 AM PST
The apparent end of acquisition talks between Microsoft (NSDQ: MSFT) and Yahoo (NSDQ: YHOO) is “a shame” for the advertising industry, according to Sir Martin Sorrell, CEO of the WPP…
Posted By David Kaplan - Tue 06 May 2008 08:27 AM PST
Although WPP Group’s $1.9 billion offer to acquire audience researcher Taylor Nelson Sofres was rejected over the the weekend, the UK ad holding firm is still pressing the TNS’ board…
Posted By David Kaplan - Mon 05 May 2008 06:07 AM PST
Audience measurement firm Taylor Nelson Sofres has rejected WPP Group’s $1.9 billion (£1 billion) offer as “opportunistic” and undervaluing the company, telegraph.co.uk reported. TNS has been trying to merge with…
Posted By Robert Andrews - Mon 21 Apr 2008 03:51 AM PST
Adding yet another overseas string to its bow, advertising group WPP’s WPP Digital division is buying a minority stake in Chinese rich media ad delivery outfit HDT Holdings Technologies. HDT…
Posted By Robert Andrews - Mon 14 Apr 2008 05:54 AM PST
One way to start playing in in-game advertising - forget middlemen; buy a game maker. WPP has acquired a minority stake in Dundee, Scotland-based game developer Realtime Worlds for $8.1…
Posted By Rafat Ali - Mon 03 Mar 2008 05:32 PM PST
The world’s going crazy with 10-K’s...and we’re making it easy for you. Our motto, just in case you didn’t know: We kill ourselves, so you don’t have to. Some of…
Posted By David Kaplan - Fri 29 Feb 2008 07:49 AM PST
Ad holding company WPP Group posted higher 2007 earnings, as net income rose 6.9 percent to 465.9 million pounds ($925.8 million) from 435.8 million pounds the year before. Revenues came…
Posted By David Kaplan - Mon 11 Feb 2008 11:21 AM PST
WPP Group’s digital investment arm has bought an unspecified stake in web-analytics company NuConomy, according to Thomson Financial. The amount was not disclosed. NuConomy, an Israeli startup with offices in…
Posted By Rafat Ali - Fri 25 Jan 2008 09:00 AM PST
IMMI, a San Mateo, CA-based mobile-based ad tracking and research firm, has raised a big $25 million in its third round of funding. The round was led by Kantar Media…
Posted By David Kaplan - Wed 23 Jan 2008 07:14 AM PST
As speculation continues on whether WPP Group will buy another U.S. digital shop, the company’s Wunderman marketing services unit has acquired China-based online ad network Agenda. The company claims that…
Posted By David Kaplan - Mon 21 Jan 2008 09:08 AM PST
WPP Group is upping the ante in its six-month-long pursuit of Montreal-based interactive marketing strategist Nurun, The Globe and Mail reports. After a number of twists and turns going back…
Posted By David Kaplan - Mon 07 Jan 2008 03:39 PM PST
WPP Group’s Ogilvy & Mather Worldwide is expected to cut between 50 and 100 jobs in its New York office, AdAge reports. The layoffs are being blamed on the “changing…
Posted By David Kaplan - Thu 13 Dec 2007 05:58 AM PST
Ad-delivery technology provider Invidi has raised $25 million in a third round financing, led by WPP Group, along with previous backers Menlo Ventures, InterWest Partners, and EnerTech Capital, AdAge reported.…
Posted By David Kaplan - Wed 05 Dec 2007 12:23 PM PST
Laying out the challenges and opportunities facing advertising companies, Sir Martin Sorrell, WPP Group’s CEO, opened his presentation for the UBS Global Media & Communications conference with a comparison of…
Posted By Rafat Ali - Mon 19 Nov 2007 08:55 AM PST
WPP, the global ad agency holding company, is buying a 75 percent stake in Indian online media agency Quasar Media. This puts to rest the speculation that has been on…
Posted By David Kaplan - Wed 24 Oct 2007 12:51 PM PST
WPP Group has acquired digital ad shop Blast Radius for an undisclosed sum. The Vancouver-based interactive agency will be folded into WPP’s Wunderman marketing services network. Over the past few…
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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.
Rafat Ali
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