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PBS Begins Testing Subscription-based, Ad-free Virtual World Aimed At Toddlers - 1 Comment
Posted By David Kaplan - Tue 15 Jan 2008 01:58 PM PST

PBS has entered the childrens’ virtual world space with its own subscription-based “online neighborhood.” Dubbed PBS Kids Play, the site is ad-free and is aimed at ages 3 to 6.…

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Webkinz’s Ad-Support Move Sparks Backlash - 1 Comment
Posted By David Kaplan - Thu 13 Dec 2007 02:43 PM PST

Websites for young kids always have to tread carefully when it comes to advertising. Kids virtual world Webkinz is finding out just how much care is necessary. The company, which…

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