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The New MySpace Homepage Is… - 1 Comment
Posted By Rafat Ali - Wed 18 Jun 2008 02:24 PM PST

...live now, the one we mentioned in a post last week. The takeover advertiser for today is The Dark Knight, the Batman movie from Warner Bros.

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MySpace Biggest Chance At Hitting The Refresh Button: Relaunching Homepage and Other Functions - 0 Comments
Posted By Rafat Ali - Thu 12 Jun 2008 08:58 PM PST

MySpace, which realized late last year that it needed to hit the refresh button on its design, layout and functionalities after years of bandaging services together, is now about a…

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After MySpace And Facebook, Google Completes Open Trifecta - 0 Comments
Posted By Joseph Weisenthal - Mon 12 May 2008 11:46 AM PST

If you must have your news accompanied by a gripping narrative, then you could say that on back-to-back-to-back business days, MySpace, Facebook and Google (NSDQ: GOOG) all announced new social…

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Social Networks And Profitability: Facebook, MySpace Look Beyond Ads - 1 Comment
Posted By David Kaplan - Mon 12 May 2008 11:40 AM PST

Much has been made about Facebook’s $15 billion valuation, but when will it start making some actual profits? Mike Murphy, the social net’s VP of media sales, tells USAT that’s…

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Facebook Issues Improved Privacy, Obscenity Protections; Joins MySpace On Internet Safety Task Force - 0 Comments
Posted By David Kaplan - Thu 08 May 2008 10:31 AM PST

Facebook makes a PR push on the privacy and safety front today, instituting an array of enhanced privacy safeguards and obscenity blockers as part of an agreement with 49 state…

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MySpace Ups Berman To President, Sales And Marketing; Begins Testing Community Ad Program For Brands - 1 Comment
Posted By David Kaplan - Mon 21 Apr 2008 05:17 AM PST

MySpace is promoting Jeff Berman from EVP-marketing and content to the new post of president of sales and marketing. Only the title is a surprise; Berman’s role as the Fox…

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MySpace Officially Launches In India; COO Kapur: No Exclusivity With News Corp - 0 Comments
Posted By Nikhil Pahwa - Thu 17 Apr 2008 10:35 AM PST

Yesterday, MySpace CEO Cris DeWolfe launched the South Korean version of MySpace; today, COO Amit Kapur is in Mumbai officially launching MySpace India, which has been live since January. Unlike…

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Asian Expansion: MySpace Korea, AOL Hong Kong - 0 Comments
Posted By Staci D. Kramer - Tue 15 Apr 2008 04:31 PM PST

MySpace went live in South Korea today—and head to head with some of the toughest social network competition out there. Forget Facebook, as I heard and saw during my too-brief…

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MySpace And ShineReveille Partner On International TV Distribution - 0 Comments
Posted By David Kaplan - Thu 10 Apr 2008 12:57 PM PST

MySpace has signed a distribution deal with UK TV production house ShineReveille that’s intended to expand the reach of their original programming internationally and online, according to The Hollywood Reporter.…

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Inside The Deals: MySpace Music JV Has One Thing In Its Favor—Authority - 0 Comments
Posted By Steve Rosenbush - Fri 04 Apr 2008 04:41 PM PST

When it comes to management, joint ventures such as the MySpace Music initiative unveiled on Thursday pose significant challenges. Getting competing interests to cooperate can be like imposing orders on…

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Interview: Chris De Wolfe: CEO, MySpace:  No Third-Party Distribution Partners - 3 Comments
Posted By Rafat Ali - Thu 03 Apr 2008 11:25 AM PST

I spoke to Chris De Wolfe, the CEO of MySpace, on the JV announced today, and the rationale for forming a separate company on it, instead of being part of…

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Live: MySpace Music Call: DRM-free Downloads, International Plans And More - 1 Comment
Posted By Staci D. Kramer - Thu 03 Apr 2008 07:55 AM PST

Waiting for the MySpace Music call to begin ... In the meantime, some details on what is being billed as a “global initiative that will include a 360 music experience”:…

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Updated: MySpace Music Deal With Three Labels En Route; Expected Thursday - 2 Comments
Posted By Staci D. Kramer - Wed 02 Apr 2008 03:47 PM PST

MySpace has scheduled a call this morning at 11 a.m. eastern with Chris DeWolfe, co-founder and CEO, MySpace, and Amit Kapur, COO, MySpace. No music execs are listed—and in keeping…

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MySpace Adopts Chinese Name ‘Juyou’ - 1 Comment
Posted By Pearl Research - Fri 28 Mar 2008 12:00 PM PST

MySpace.cn has confirmed its Chinese name to be Juyou, which means getting friends together. Former MSN China CEO Luo Chuan joined MySpace in 2006 and released the first test version…

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MySpace Music Still A Moving Target; Agreements With Sony, Warner May Be Near - 0 Comments
Posted By Staci D. Kramer - Mon 24 Mar 2008 12:24 PM PST

When we first reported Feb. 15 on News Corp’s (NYSE: NWS) plans for a MySpace music JV with the major labels a la Hulu, none of the labels were on…

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Digital Music Roundup: Operation MySpace; R.E.M-iLike; Beatles-iTunes - 1 Comment
Posted By Amanda Natividad - Mon 10 Mar 2008 06:02 PM PST

-- Operation MySpace live from Kuwait: MySpace, in cooperation with the Department of Defense’s Armed Forces Entertainment and America Supports You program, went live from Kuwait today with Operation MySpace,…

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Beijing Olympics: Chinese State Broadcaster Makes Online Plans With MySpace China, Tudou.com - 1 Comment
Posted By Staci D. Kramer - Thu 28 Feb 2008 10:45 PM PST

An intriguing move by China Central Television ... the Wall Street Journal reports that the state-run broadcaster is tying up with MySpace China and online-video site Tudou.com for an interactive…

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News Corp. Working On Music ‘Hulu’ For MySpace - 6 Comments
Posted By Staci D. Kramer - Fri 15 Feb 2008 02:15 PM PST

paidContent has learned that News Corp (NYSE: NWS). is pursuing a music joint venture for MySpace—similar to Hulu, its video joint venture with NBC Universal (NYSE: GE), but with variations…

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More Details On News Corp Incubator Slingshot Labs; $15 Million Investment - 0 Comments
Posted By Rafat Ali - Wed 13 Feb 2008 11:53 PM PST

This news got buried in the whirl of News Corp’s talks with Yahoo (NSDQ: YHOO) on a stake sale deal: News Corp has formed a separate incubator company called Slingshot…

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Spin Teams With MySpace For Digital Edition - 2 Comments
Posted By Amanda Natividad - Thu 07 Feb 2008 05:00 PM PST

Spin Digital and MySpace have teamed up to put Spin online as a digital magazine, not just a companion site. The interactive reading experience, powered by Texterity, offers links on…

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MySpace Dev Platform Goes Live; Full Monetization For Developers - 1 Comment
Posted By Rafat Ali - Mon 04 Feb 2008 10:00 PM PST

MySpace, part of News Corp (NYSE: NWS). which pre-announced last week that it will announce its developer platform this week, is doing it this week: it is launching tomorrow. This…

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MySpace Launching Its Developer Tools Next Month; New COO - 0 Comments
Posted By Rafat Ali - Wed 30 Jan 2008 12:46 AM PST

MySpace, in an attempt to tap into outside developers (similar to Facebook), is launching its pre-announced developer platform on Feb 5th. Programmers and other companies will be able to develop…

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Broadband Content Bits: CBS Interactive; Disney Channel-Taiwan; MySpace, MTV And AP - 0 Comments
Posted By Amanda Natividad - Mon 28 Jan 2008 03:09 PM PST

-- *CBS Interactive* gets official Grammy role: The digital arm of CBS (NYSE: CBS) has been named the official online partner of The Recording Academy to distribute Grammy-related assets from…

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MySpace to Spin Off Its Incubator Into A Separate Company; Financed By News Corp - 2 Comments
Posted By Rafat Ali - Sun 20 Jan 2008 10:28 PM PST

In an otherwise unremarkable feature story in NYT about MySpace’s new plans, an intriguing piece of news buried towards the end: that MySpace is forming an incubator to gestate new…

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MySpace, Attorneys General Announce Joint Internet Safety Effort - 0 Comments
Posted By Staci D. Kramer - Mon 14 Jan 2008 10:00 AM PST

MySpace gets to take the high road with internet safety today, announcing a joint effort with state attorneys general via the Multi-State Working Group on Social Networking. The effort launches…

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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
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Staci D. Kramer
Co-Editor

David Kaplan
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Joseph Weisenthal
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