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Industry Moves: CBS Hires Bennett For Brand Integration; NBCU Hires Bass For Strategic Initiatives
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Posted By David Kaplan - Thu 10 Apr 2008 07:49 PM PST
Posted By David Kaplan - Thu 10 Apr 2008 07:49 PM PST
CBS (NYSE: CBS) Television Distribution has brought in branding vet Greg Bennett to create an in-house ad unit to work with advertisers on creating product placement opportunities for TV and…
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