henry copeland

EconCeleb Video: Finding Advertising Value In Lesser Known Brands - 0 Comments
Posted By Amanda Natividad - Wed 06 Aug 2008 10:16 PM PST

During our final, trademark advertising session at EconCeleb, panelists Henry Copeland, CEO, Blogads and director, sales and technology, PerezHilton.com; Brian Fitzgerald, co-founder & president, Gorilla Nation Media; Mari Katsunuma, VP…

@ EconCeleb: Advertising Across Big And Small Brands; Cross-Platform; International - 1 Comment
Posted By Amanda Natividad - Wed 23 Jul 2008 05:16 PM PST

Bringing our conference to a close, Andrew Wallenstein, deputy editor, The Hollywood Reporter, talked up advertising on celebrity content, or, as Wallenstein called it, the “straw that stirs the drink,”…

Interview: Henry Copeland, CEO, Founder of BlogAds: To Make Money At Blogging, Rein In Comments - 12 Comments
Posted By David Kaplan - Fri 12 Oct 2007 05:35 PM PST

BlogAds‘ CEO and founder Henry Copeland stirred up the audience at Wednesday’s Networked Journalism Summit with two points about blogs and advertising. First, he told attendees of the conference, which…

@ Networked J-Summit: As The Blogosphere Proliferates, And Inventory Grows, Expect CPMs To Drop - 0 Comments
Posted By David Kaplan - Wed 10 Oct 2007 06:58 AM PST

The ability of citizen journalism projects to attract self-sustaining ad revenue is still an open question. A morning panel at the Networked Journalism Summit conducted by the City University of…

Some Blog Ad Networks Head Into Maturing Phase - 0 Comments
Posted By Staci D. Kramer - Thu 21 Sep 2006 08:11 AM PST

A look from ClickZ at the maturing of some of the most publicized blog ad networks. -- Federated Media Publishing: Founded by John Battelle, the company recently added an automative…