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Posted By David Kaplan - Fri 11 Apr 2008 05:16 PM PST
By the time the Federal Trade Commission stopped accepting public comments on its proposed behavioral targeting rules Friday afternoon, officials had only 31 submissions displayed on its website. Hardly the…
Posted By David Kaplan - Wed 09 Apr 2008 03:47 PM PST
Google (NSDQ: GOOG), Yahoo (NSDQ: YHOO), AOL (NYSE: TWX), Facebook, Comcast (NSDQ: CMCSA) and others have banded together to fight a proposed bill in the New York State Legislature that…
Posted By David Kaplan - Fri 21 Dec 2007 02:53 PM PST
The Federal Trade Commission’s new online ad guidelines appear to offer a laissez faire approach, which the Interactive Advertising Bureau and AOL (NYSE: TWX) have treated as an early Christmas…
Posted By Staci D. Kramer - Thu 20 Dec 2007 07:44 PM PST
The Federal Trade Commission approved the Google-DoubleClick acquisition Thursday despite privacy concerns—then released proposed principles to encourage better privacy controls for online behavioral advertising. The broad definition of online behavioral…
Posted By Joseph Weisenthal - Thu 20 Dec 2007 07:11 AM PST
The FTC will not block Google’s (NSDQ: GOOG) $3.1 billion acquisition of DoubleClick. Commissioners voted 4-1 in favor of closing its investigation, with Pamela Jones Harbour as the lone dissenter.…
Posted By David Kaplan - Fri 14 Dec 2007 11:09 AM PST
Deborah Platt Majoras, chairman of the Federal Trade Commission, refuses to recuse herself from reviewing Google’s (NSDQ: GOOG) $3.1 billion merger with DoubleClick. Earlier this week, two consumer privacy groups,…
Posted By David Kaplan - Wed 12 Dec 2007 10:42 PM PST
Just as Google’s (NSDQ: GOOG) $3.1 billion acquisition of DoubleClick seemed it might be decided before the year is out, more roadblocks have been put in the way. Two consumer…
Posted By Rafat Ali - Mon 03 Dec 2007 09:48 AM PST
So says this story from last week in TheDeal: Google’s (NSDQ: GOOG) acquisition of DoubleClick may get Federal Trade Commission clearance as early as this week without any conditions, according…
Posted By David Kaplan - Wed 07 Nov 2007 07:31 AM PST
The tone of last week’s Federal Trade Commission hearings suggest that regulation is coming, warned Randall Rothenberg, president and CEO of the Interactive Advertising Bureau, as he opened up day…
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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.
Rafat Ali
Publisher & Co-Editor
Staci D. Kramer
Co-Editor
David Kaplan
Senior Correspondent
Joseph Weisenthal
Correspondent
Robert Andrews
U.K. Editor
Amanda Natividad
Editorial Producer
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The economics of social media continue to heat up, with ever more buzz created in new and growing market categories. This report examines the categories, number and size of investment and acquisitions into social media and the resulting value created from 2007 through 2008. Order your report today to analyze deals made by Yahoo, Disney, Google, AOL, CBS, Hearst, Microsoft and many more.
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