econads

EconAds Video: Agency’s Digital Future; Keeping Up With Creative Campaigns - 0 Comments
Posted By Amanda Natividad - Tue 17 Jun 2008 12:11 PM PST

In a discussion about the future of ad agencies at EconAds, panelists talked about the steady growth in digital, the importance of laying out a strategy before making an acquisition…

EconAds Video: Knowing Who To Fund, Who To Buy, And When To Sell - 2 Comments
Posted By Amanda Natividad - Tue 17 Jun 2008 12:11 PM PST

At EconAds the final panel of the day took a step back and analyzed a big part of what keeps the ad business thriving, activity in VC and M&A. Inevitably,…

EconAds Video: CBS’ Jo Ann Ross On Upfronts And CNET Acquisition - 0 Comments
Posted By Amanda Natividad - Mon 16 Jun 2008 08:05 PM PST

During this Q&A ad EconAds a few weeks ago, our founder, publisher and editor Rafat Ali interviewed Jo Ann Ross, president of network sales, CBS (NYSE: CBS) about the state…

EconAds Video: Glam’s Samir Arora Talks Funding But Mum On Acquisition Rumors - 0 Comments
Posted By Amanda Natividad - Mon 16 Jun 2008 08:00 PM PST

Earlier this month at EconAds, Samir Arora, founder, chairman and CEO, Glam Media, talked with our founder, publisher and editor Rafat Ali about raising a huge $84.6 million earlier this…

EconAds Video: Anmuth: Technology Is In Infancy; Search Will Dominate; Display Has The Real Action - 0 Comments
Posted By Amanda Natividad - Mon 16 Jun 2008 05:19 PM PST

In a special presentation at our EconAds seminar, Doug Anmuth, SVP and senior research analyst for Lehman Brothers talked about the global ad market along with gaining sectors such as…

EconAds Video: Starting An Ad Network And More On ‘Pork Bellies’ - 0 Comments
Posted By Amanda Natividad - Mon 16 Jun 2008 05:12 PM PST

A few weeks ago in NYC at our EconAds seminar one of the panelists asked several ad execs their thoughts on whether now’s a good time to start an ad…

EconAds Video: Platform-A’s Lynda Clarizio On Integration, Bebo, Ad Nets & Pork Bellies - 0 Comments
Posted By Amanda Natividad - Sat 14 Jun 2008 07:50 PM PST

Earlier this month at our EconAds seminar in NYC, our co-editor Staci D. Kramer interviewed Lynda Clarizio, president of Platform-A and EVP of AOL about the $1.5 billion in acquisitions…

Video From EconAds: Interview: Nancy Peretsman, Managing Director, Allen & Co - 0 Comments
Posted By Rafat Ali - Sun 08 Jun 2008 07:58 PM PST

At our EconAds conference last week, the most anticipated part was the interview with Nancy Peretsman, managing director at Allen & Co...among the most powerful bankers in the media sector,…

Friday Video: EconAds: Tech Confidential Interviews Morgan, Fradin, Miller, Drum - 0 Comments
Posted By Amanda Natividad - Fri 06 Jun 2008 10:46 AM PST

Earlier this week at EconAds in NYC, Tech Confidential’s Mary Kathleen Flynn interviewed some of our panelists including TACODA founder and now chairman of The Tennis Company Dave Morgan, Adify…

@ EconAds: Microsoft Still Has M&A Needs; Who Knows If MSFT-YHOO Will Happen? - 0 Comments
Posted By David Kaplan - Tue 03 Jun 2008 02:50 PM PST

Microsoft (NSDQ: MSFT) and Yahoo (NSDQ: YHOO)—will the deal happen? Will any deal happen? Those questions met with uncertain answers from ContentNext’s EconAds’ final panel, a look at deals and…

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@ EconAds: Nancy Peretsman, Managing Director, Allen & Co., It’s All About The Buyers - 0 Comments
Posted By Joseph Weisenthal - Tue 03 Jun 2008 02:22 PM PST

Having been in the middle of some of the most significant digital media deals through her position as Allen & Co. Managing Director, Nancy Peretsman is uniquely qualified to dive…

@ EconAds: Agency 2.0: The Future Of The Agency; Learning Scale While Staying Creative - 0 Comments
Posted By Joseph Weisenthal - Tue 03 Jun 2008 02:15 PM PST

After plenty of talk about ad networks and digital incumbents, the day’s discussion at EconAds turned to the traditional agencies, and their role in the in the digital landscape. --…

@ EconAds: Video: Tech Confidential’s Mary Kathleen Flynn Interviews Rafat Ali - 0 Comments
Posted By Amanda Natividad - Tue 03 Jun 2008 01:42 PM PST

Just before our first EconAds seminar at New World Stages in NYC started, Tech Confidential’s Mary Kathleen Flynn caught up with ContentNext publisher and editor Rafat Ali to talk about…

@ EconAds: A Good Time To Start An Ad Network? Of Course, It Is - 0 Comments
Posted By David Kaplan - Tue 03 Jun 2008 12:03 PM PST

Another day, another company starts an ad network. Peter Horan, CEO of Goodmail Systems (and former CEO, IAC (NSDQ: IACI) Media & Advertising) asked a panel of online ad executives…

@ EconAds: Glam Media’s Arora: No Comment On Acquisition Rumors; All About Discipline - 1 Comment
Posted By David Kaplan - Tue 03 Jun 2008 11:42 AM PST

“Would would you do if someone approached you with $1.3 billion?” That was the second attempt Rafat Ali, publisher & Co-Editor, ContentNext Media, paidContent’s parent, put to Samir Arora, founder,…

@ EconAds: Jo Ann Ross, President, Network Sales, CBS: Upfronts Not Changing Substantively - 0 Comments
Posted By Joseph Weisenthal - Tue 03 Jun 2008 10:58 AM PST

Stepping away from busy upfront negotiations, a sleep-deprived Jo Ann Ross, President, Network Sales, CBS (NYSE: CBS) talked with ContentNext Media publisher and editor Rafat Ali at the EconAds Seminar…

@ EconAds: Making Platform-A Pay Off; Ad Net Debate Over ‘Pork Bellies’ Is False - 1 Comment
Posted By David Kaplan - Tue 03 Jun 2008 10:35 AM PST

AOL (NYSE: TWX) completed a spate of acquisitions over the past year. Getting it all together is the main job now. The question of “how” was put to Lynda Clarizio,…

@ EconAds: Anmuth: Search Is Strong, But Display Is Where The Action Is - 0 Comments
Posted By David Kaplan - Tue 03 Jun 2008 10:06 AM PST

The global ad market is $600- to $800 billion—the internet takes about 8 percent. So given that relatively small slice the big news is not about share shifts, said Douglas…