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NBCU Picks Up 35 Percent Stake In DriverTV; Seeks Ad Dollars In Online Car Shopping
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Posted By Staci D. Kramer - Sun 16 Mar 2008 07:02 PM PST
Posted By Staci D. Kramer - Sun 16 Mar 2008 07:02 PM PST
NBC Universal (NYSE: GE) continues its niche investment strategy by picking up 35 percent of DriverTV for about $6 million ... WSJ reported NBCU’s investment and we’ve confirmed the amount.…
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