Satellite radio provider Sirius, which would probably face some regulatory issues with this, expects to offer a live TV service in cars by late 2007, and deals with content providers may be set as early as January, CEO Mel Karmazin said at the Reuters Media Summit today. He said the mobile video, likely to be available in 2008 model lines, would be geared toward young viewers sitting in the back seat. He said they have three content deals about to be finalized. Sirius subscribers would have to pay an additional charge atop their $13 per month subscription, Karmazin said but declined to detail the price or the cars in which it may be offered.
Larger rival XM has also talked about the possibility of nationwide broadcast of live TV to cars, but said it would wait for signs of a significant market before it rolled out such a service.
Related:
-- Karmazin Wants Merger With XM; Says Regulatory Issues Won’t Happen Now
-- Sirius’ Mobile Satellite Video Will Include Live TV
-- XM Nixes WCS Wireless Buyout, Citing Lack of Government Approval
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