The new programming slate Nickelodeon is showing off for its upfront ad presentations includes a number of programs developed from alternative platforms—including video games, broadband and even a podcast. (Nick Jr. has ordered 26 5-7 minute episodes of musical animation series “Wow! Wow! Wubbzy” (26 episodes premiering in 2007), originally launched as the net’s first podcast.) Cyma Zarghami, president, Nickelodeon and MTVN Kids and Family Group, told the upfront audience (via B&C): “We are in a digital era for kids, and our mission, obviously, is to keep up with kids, so we want to put our content on all the platforms they’re looking for.” To that end, among other things, Nickelodeon is:

-- launching The Inkubators Lab in Burbank to develop original animated content made to use across platforms including broadband, wireless, portable video devices, online and gaming.

-- adding video podcasts, available on Nick.com and iTunes.

-- adding 100-plus new games during 2006-2007 season.

Press release.