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AOL’s Advertising.com, Mitsui Team Up For Japan JV

By Staci D. Kramer - Mon 20 Nov 2006 08:54 AM PST

Advertising.com Japan will be a joint venture between the AOL unit and Mitsui & Co., Ltd., designed to try to tap in to the growing online ad market there. Advertising.com, the #3 display ad network in the U.S., has operations in eight Uk/European countries. Advertising.com will provide proprietary ad serving and optimization technology; Mitsui has relationships with Japanese advertisers and publishers. No financial terms disclosed. Release.

Posted in: Advertising, Companies, Time Warner, AOL, Countries, Asia, Japan



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