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Video Interview: Jeff Price, President, SI Digital, Time Inc

By Rafat Ali - Sun 11 May 2008 11:28 AM PST

At our recently concluded EconSM conference in LA, I did a short video interview with one of our speakers, Jeff Price, the president of SI Digital, the digital sports media arm of Time Inc. SI Digital has made a slew of launches, investments and acquisitions in the space, all in an attempt to reinvent the magazine and compete against the big giants in the sector such as ESPN (NYSE: DIS), Yahoo (NSDQ: YHOO) Sports and others.

We talked about:
-- SI’s swimsuit franchise and its multiplatform approach.
-- SI’s investment and M&A strategy: FanNation, Takkle, and others.
-- Competing against ESPN and others...non linear programming and the future.
-- Leagues and competing against their plans. League’s short term philosophy vs them.

Posted in: Companies, Time Warner, Time Inc., Entertainment, Gaming

Tags: si digital, jeff price,

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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
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