paidContent.org - The Economics of Content

Current Story

NFL’s Totalitarian Policies About Online Video Coverage: Some More Details

By Rafat Ali - Sun 01 Jul 2007 04:22 PM PST

Last month we mentioned NFL’s new crazily restrictive policies on other news organizations’ use of online video on their websites, in an attempt to keep its own website(s) humming (or so the thinking from its side goes). Now WaPo has some more details on it, including some new details: The new policy covers everything shot by news organizations within team facilities. In addition to the 45-second-per-day limit, news organizations must also provide a link to NFL.com and a team’s Web site for any team-related footage shown on those Web sites. The league also prohibits news outlets from selling advertising tied to video gathered at a team’s facilities.

Also, this totalitarian quote from an NFL spokesperson: “We’re trying to balance protection of our business assets with the equally important need to receive extensive news media coverage and communicate with as many fans as possible on a regular basis...We have no interest in controlling or limiting what news Web sites do, except limiting the use of video that undermines our own Internet operations. We have important business interests on the Internet, and we have to be careful about that.”

A very funny video by Houston Chronicle sports writer John McClain illustrated the insanity of these new rules:

Posted in: Broadband, Entertainment, Sports



Related Research from Alacrastore.com
1 Response:
Post Your Comment

Mobile Options

» Mobile App
» Mobile/WAP Site

Send a News Tip

About

paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
Publisher & Co-Editor

Staci D. Kramer
Co-Editor

David Kaplan
Senior Correspondent

Joseph Weisenthal
Correspondent

Robert Andrews
U.K. Editor

Amanda Natividad
Editorial Producer

Online Ad Deals Report

Social Media Report

New Media/Interactive Job Listings

Post Job
More Jobs

Generous Supporters