paidContent.org - The Economics of Content

Current Story

Murdoch Praises Times Online

By James Quintana Pearce - Thu 10 May 2007 07:38 AM PST

Rupert Murdoch is happy with his company’s online efforts, particularly the London Times. “The outstanding example is the London Times. In good months it has 10 million unique users and is greatly expanding its franchise. It’s attracting enough advertising to more than pay its costs. All of our papers are doing interesting things on the web differently,” he is quoted as saying in the Guardian. Murdoch was skeptical of the spate of free newspapers ("frankly none of them I know of are very profitable but they are certainly extremely disruptive") and also reiterated that his newspaper business is still profitable: “The papers are all throwing off a lot of cash and we are very happy where we stand”. He’s not complacent about the threat of online though, gathering 50 top News Corp executives over the weekend in Monterey, California, “to learn what was working, what wasn’t working, what more we should be doing, where on these sites we can make additional revenue from transactions, all these sorts of things, what it’s doing to readership if anything”.

Hence the bid for Dow Jones, with Murdoch claiming that financial publishing wasn’t experiencing the same setbacks as other segments of the newspaper industry. “Financial publishing is something totally different, something you can charge highly for and customise...You can take that journalism and information and sell it across the world. It’s a quite different model.”

Murdoch has also said that the reason he sold his 7.5 percent stake in Fairfax was because the company was no longer at risk of falling into more competitive hands, but after the doubling its size by merging with Rural Press Fairfax no longer “need any help from us in their defense”, reports AP.

Posted in: Companies, News Corp., WSJ-DJ, Countries, Australia & NZ, UK & Europe, Media, Newspapers


Related Research from Alacrastore.com

0 Responses:
  • There are currently no comments for this article.

    Why don't you make one?

Post Your Comment

Mobile Options

» Mobile App
» Mobile/WAP Site

Send a News Tip

About

paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
Publisher & Co-Editor

Staci D. Kramer
Co-Editor

David Kaplan
Senior Correspondent

Joseph Weisenthal
Correspondent

Robert Andrews
U.K. Editor

Amanda Natividad
Editorial Producer

EconCeleb Conference - The Economics of Celebrity. July 23 at the Roosevelt Hotel in Hollywood

Featured Report - 2008 Social Media Deals Report

front page of report

The economics of social media continue to heat up, with ever more buzz created in new and growing market categories. This report examines the categories, number and size of investment and acquisitions into social media and the resulting value created from 2007 through 2008. Order your report today to analyze deals made by Yahoo, Disney, Google, AOL, CBS, Hearst, Microsoft and many more.

Learn more or purchase now.

New Media/Interactive Job Listings

Post Job
More Jobs

Generous Supporters