paidContent.org - The Economics of Content

Current Story

HuffingtonPost Raises Another $5 Million; Same Investors Including Pittman

By Rafat Ali - Tue 25 Sep 2007 09:46 PM PST

HuffingtonPost, the uber-blog, has quietly raised another $5 million in a second institutional round of funding. The round included all previous investors: Softbank Capital, Greycroft Partners, CEO and co-founder Ken Lerer and Bob Pittman‘s Pilot Group personally (not through his fund, but personal investment). Earlier this evening USAT published a profile of Arianna Huffington, and casually mentioned that the company raised a total of $10 million...that’s what caught my eye and I confirmed through sources the second $5 million round which closed recently.

From the USAT story: the company feels the coming elections is its moment. The staff has grown from three to 43 full-time employees. And while it’s still a politics-driven, anti-war site, HuffPo wants to become an all-purpose digital newspaper, with recent new sections devoted to lifestyles, business, media and entertainment.

Of course, building on top of free, in more ways than one, helps: Co-founder Lerer says it has no plans to begin paying bloggers, the story says. Ever. “That’s not our financial model...We offer them visibility, promotion and distribution with a great company.”

Disclaimers: Greycroft also invested in our company, and we have a small headline syndication deal with HuffPo on its media page

Posted in: Social Media, Nanopublishing, VC+M&A

Related Research from Alacrastore.com

2 Responses:
  • From Clay Cook Wed 26 Sep 2007 11:10 AM

    Surprised to read that they dont pay their bloggers :s

  • From Bill Lumbergh Wed 26 Sep 2007 11:34 AM

    Jesus, 43 people on the payroll.  Raising money..."to pay their staff"… wow, who got suckered on this deal?  Are theglobe.com founders still involved in the internets?  I do read the HP but I bet Drudge doesn’t have these kinds of overhead costs to produce what is essentially the same stuff…

Post Your Comment

Mobile Options

» Mobile/BB App
» Mobile/Wap Site

Send a News Tip

About

paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
Publisher & Co-Editor

Staci D. Kramer
Co-Editor

David Kaplan
Senior Correspondent

Joseph Weisenthal
Correspondent

Robert Andrews
U.K. Editor

Amanda Natividad
Editorial Producer

EconAds Conference - The Economics of Ad Deals. Tuesday, June 3rd, 2008. The New World Stages, NYC

New Media/Interactive Job Listings

Post Job
More Jobs

Generous Supporters