Feedburner-Google Deal In Final Stages, Possible $100 Million Value: Reports
By Staci D. Kramer - Wed 23 May 2007 03:12 PM PST
Lots of chatter over the past few days about a possible acquisition of Feedburner by Google, starting with a “rumor” from Sam Sethi at Vecosys based on a “very trusted source” who said Google wanted in on the RSS ad market. Now multiple reports—TechCrunch, ClickZ—each quoting a single source say an agreement is in place. TechCrunch goes farther and pins a price tag of about $100 million, primarily cash upfront, on the deal, adding that the founders will be locked in for “a couple of years.”
A Feedburner exec told me the usual “no comment on rumors and speculation.” More as warranted.
Posted in: Advertising, Companies, Google, Technologies/Formats, RSS Etc., VC+M&A
