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Email Marketer Blue Sky Factory Buys Blogarithm

By Joseph Weisenthal - Wed 19 Dec 2007 12:03 PM PST

Blue Sky Factory, a provider of email marketing solutions, has acquired Blogarithm, a service that sends email alerts whenever a selected blog or website has been updated. Blogarithm claims to have 35,000 users. The Baltimore-based Blue Sky Factory says it will integrate certain features into web-based email marketing service Publicaster. Terms of the deal were not disclosed. Release.

Posted in: Technologies/Formats, E-mail, RSS Etc., VC+M&A

Tags: blue sky factory, blogarithm,

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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

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