paidContent.org - The Economics of Content

Current Story

Conde Nast Separates Print And Digital Ad Sales For Bridal Mags

By David Kaplan - Tue 04 Mar 2008 11:10 AM PST

Conde Nast has completed a reorg of its bridal magazines’ ad sales teams, which involves separating its digital and print sides, Mediaweek reported. The move is part of a company-wide plan to have the print and digital sides of its publications operate more independently of each other. As part of the restructuring, Susan Rerat will move from her post as VP, publishing director for Bridal Media, and take on the new role of VP, Brides.com, which serves as the web portal for CN’s three bridal mags: Brides, Modern Bride and Elegant Bride. Rerat helped launch Brides.com in April 2006. Amid that change, Jennifer Cole remains publisher of Brides.com and Bridal Media’s 16 local bridal books. Cole will continue to report to Rerat.

Posted in: Advertising, Companies, Conde Nast, Industry Moves, Media, Magazines

Tags: susan rerat,

Check our our new Social Media Deals Report, which examines the categories, number and size of VC and M&A deals into social media

Related Research from Alacrastore.com

0 Responses:
  • There are currently no comments for this article.

    Why don't you make one?

Post Your Comment

Mobile Options

» Mobile App
» Mobile/WAP Site

Send a News Tip

About

paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
Publisher & Co-Editor

Staci D. Kramer
Co-Editor

David Kaplan
Senior Correspondent

Joseph Weisenthal
Correspondent

Robert Andrews
U.K. Editor

Amanda Natividad
Editorial Producer

EconCeleb Conference - The Economics of Celebrity. July 23 at the Roosevelt Hotel in Hollywood

Featured Report - 2008 Social Media Deals Report

front page of report

The economics of social media continue to heat up, with ever more buzz created in new and growing market categories. This report examines the categories, number and size of investment and acquisitions into social media and the resulting value created from 2007 through 2008. Order your report today to analyze deals made by Yahoo, Disney, Google, AOL, CBS, Hearst, Microsoft and many more.

Learn more or purchase now.

New Media/Interactive Job Listings

Post Job
More Jobs

Generous Supporters