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MEF Brings Participation TV Guidelines To US

By James Quintana Pearce - Fri 25 May 2007 02:26 AM PST

The Mobile Entertainment Forum has ported its Code of Practice for Participation TV (quizzes, etc) from the UK to the US. The participation TV market in the US is still nascent, which means it’s the perfect time to institute a code of practice which (hopefully) the industry will adhere to. It’s better than bringing it in after all the problems, anyway. (release)

Posted in: Media & Publishing, TV Promos



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