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CBS Gets Backdoor Into Hulu, Sort Of; Hulu Expands Distribution - 0 Comments
Posted By David Kaplan - Tue 20 May 2008 12:24 PM PST

During the TV upfront period, which began last week, online publishers have realized they have to try a little harder to capture advertisers’ attention. With that likely in mind, Hulu…

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CNBC’s Content To Serve As Backbone For AOL Money & Finance; Cross-Platform Ad Deal Included - 0 Comments
Posted By David Kaplan - Tue 20 May 2008 04:00 AM PST

Nearly a year after AOL began revamping its Money & Finance channel, the site’s video content is about to get its biggest makeover to date, courtesy of CNBC, the Time…

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@ NBC Upfront Video: Conan O’Brien Takes The Stage - 1 Comment
Posted By David Kaplan - Mon 12 May 2008 05:45 PM PST

Conan O’Brien took the stage to introduce the NBC Upfront and reminisce about how times have changed over the course of his 15-year tenure with the company, including his looking…

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@ NBC Upfront: Under A Soggy Tent, The TV Upfront Moves To Its Next Stage - 3 Comments
Posted By David Kaplan - Mon 12 May 2008 04:13 PM PST

As promised, NBC Universal (NYSE: GE) did not host the usual bombastic stage show for this year’s upfront. Instead, attendees had to navigate through a crowded maze of lights and…

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NBCU Set To Release Health-Related Online Video Net - 1 Comment
Posted By David Kaplan - Mon 12 May 2008 09:22 AM PST

As expected, NBC Universal (NYSE: GE) has finally made its foray into online wellness with the release of its Digital Health Network, which is mainly focused on the distribution of…

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Interview: NBCU’s Zalaznick: Adding iVillage To Bravo, Oxygen ‘Converse Of Synergy’ - 1 Comment
Posted By Staci D. Kramer - Sun 11 May 2008 11:37 PM PST

Lauren Zalaznick, president, Women and Lifestyle Entertainment Networks builds brands. She also knows what it’s like to “auf” them—for instance, saying goodbye to Trio, the network she followed to NBC…

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Broadband Content Bits: SNL Political; Entertainment Rights; MTVN;; CSG-National Lampoon - 0 Comments
Posted By Amanda Natividad - Sun 11 May 2008 05:41 PM PST

-- NBCU launches Saturday Night Live politics minisite: SNL still doesn’t have a real contender for Obama impressions but it does have ”SNL Politics”, newly launched with all the usual…

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NBC Pulls The Curtain Up On Virtual Women’s Network; Plans Hyper-local Content Center In NYC - 0 Comments
Posted By David Kaplan - Wed 07 May 2008 11:33 AM PST

NBC Universal (NYSE: GE) has finally launched Women@NBCU, its long-anticipated virtual female-targeted content and ad network. Also as expected (by us, at least), Lauren Zalaznick has been promoted to president,…

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CBS, NBCU To Submit Bids For Weather Channel By Mid-May - 0 Comments
Posted By David Kaplan - Tue 29 Apr 2008 09:23 AM PST

As expected, NBC Universal (NYSE: GE) and CBS Corp (NYSE: CBS). are going to submit their bids to acquire cable network Weather Channel and its Weather.com site by mid-May, Reuters…

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Online Ad Network Adify Sold To Cox For $300 Million Plus Earnout - 3 Comments
Posted By Rafat Ali - Mon 28 Apr 2008 04:40 PM PST

Adify, the white-label online ad network, has been sold to an unlikely buyer, Cox Communications Enterprises, for about $300 million and earn out, we have learned and confirmed from sources.…

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NBCU May Become Major Shareholder of Lara Croft Publisher: Report - 0 Comments
Posted By Rafat Ali - Thu 17 Apr 2008 09:16 PM PST

SCi Entertainment, the LSE-traded games publisher that owns the popular Lara Croft Tomb Raider franchise, is close to finalizing a $100 million issue, and NBC Universal (NYSE: GE) could become…

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NBCU Reopens Digital Studio With Branded Content In Mind; OMG Digital Named Strategic Partner - 1 Comment
Posted By David Kaplan - Thu 17 Apr 2008 11:18 AM PST

NBC Universal (NYSE: GE) has reformed its Digital Studio, which was shifted from the corporate side to the network side last year. The unit, which is charged with producing and…

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Making (Lots Of) Money From Online Video Will Be Top Of Mind At NAB - 0 Comments
Posted By David Kaplan - Sun 13 Apr 2008 07:38 PM PST

Expect a lot of talk this week at the National Association of Broadcasters’ Las Vegas conference about the same thing constantly on broadcasters’ minds: how to make money online.  Whether…

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Earnings: GE Q1 Earnings Down 8 Percent; NBC Revs Up 3 Percent; Stock Slides On Outlook - 0 Comments
Posted By Joseph Weisenthal - Fri 11 Apr 2008 04:32 AM PST

Yes, we’re getting close to that time again… GE, the parent company of NBCU, has announced surprisingly weak Q1 results with continuing income sliding 8 percent to $4.36 billion from…

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Industry Moves: CBS Hires Bennett For Brand Integration; NBCU Hires Bass For Strategic Initiatives - 0 Comments
Posted By David Kaplan - Thu 10 Apr 2008 07:49 PM PST

CBS (NYSE: CBS) Television Distribution has brought in branding vet Greg Bennett to create an in-house ad unit to work with advertisers on creating product placement opportunities for TV and…

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CNBC Tries To Up Video Subs, Seeks EU Syndication - 0 Comments
Posted By Robert Andrews - Thu 10 Apr 2008 12:40 PM PST

From PCUK: Financial news channel CNBC is to target countries including Russia in a new effort to drive subscriptions for its premium CNBC Plus web video offering. The 15-month-old package…

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Broadband Content Bits: MySpace Latino; MSNBC Streams; Nielsen’s VideoCensus; CelebTV-thePlatform - 0 Comments
Posted By Amanda Natividad - Tue 08 Apr 2008 05:14 PM PST

-- MySpace builds out new Hispanic sites: The Fox Interactive social network says it is building on the bilingual MySpace Latino site it launched last year with eight new communities…

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Updated: Weinstein ‘Aufs’ NBCU; Takes Bravo Franchise Show ‘Project Runway’ To Lifetime - 1 Comment
Posted By Staci D. Kramer - Mon 07 Apr 2008 12:49 PM PST

Project Runway, the competition-reality show that launched a genre on Bravo, is flipping houses—unless NBC Universal (NYSE: GE) gets a court to back up its claim to the show. The…

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Broadband Content Bits: NBCU; Yahoo; Adobe-Viacom; Paramount-VooZoo - 1 Comment
Posted By Amanda Natividad - Fri 04 Apr 2008 04:40 PM PST

-- *NBCU* to offer original webisodes of its primetime shows: NBC Digital Entertainment will release original web content based on its existing primetime shows this July, Variety reports.. The webisodes,…

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Industry Moves: IDG-Bob Carrigan; Atari CEO; Bravo Promotes; Univision Online & DivX Exits - 0 Comments
Posted By Amanda Natividad - Wed 02 Apr 2008 06:34 PM PST

-- IDG: IDG has promoted U.S. CEO Bob Carrigan to CEO of IDG Communications Worldwide, a newly-created position...he will now oversee IDG’s media operations in the U.S. and 84 additional…

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Ad Industry Roundup: Job Numbers; Conde Nast; NBCU/Fox; AzoogleAds; Modernista; McDonald’s; Omnicom - 0 Comments
Posted By David Kaplan - Wed 02 Apr 2008 02:51 PM PST

-- Online jobs post first year-over-year decline: Online job vacancies posted an unusually poor showing last month, as the Conference Board said listings fell slightly by 21,200 from March 2007…

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CNBC: Ad Revs Up 17 Percent In ‘07, 15,000 Webcast Subscribers - 1 Comment
Posted By Joseph Weisenthal - Tue 01 Apr 2008 05:36 AM PST

Yep, CNBC still dominates the cable news game, even if it let upstart rival Fox Business News have MLK day—when foreign markets imploded—all to itself. In fact, as Fortune’s Jessi…

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@ CTIA: Billboard Live: NBCU’s Kliavkoff On Hulu Mobile, Wireless Spectrum And More - 0 Comments
Posted By Tricia Duryee - Mon 31 Mar 2008 04:51 PM PST

This time last year, NBCU chief digital officer George Kliavkoff was leading the effort to take a just-announced video JV with News Corp (NYSE: NWS) to reality. The situation for…

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NBC, Nexstar Investing In Online Expansion For Local TV Stations - 0 Comments
Posted By David Kaplan - Mon 31 Mar 2008 09:16 AM PST

With local TV stations’ sites bringing in more ad revenue, some companies are rethinking their web strategy.  For NBC Universal (NYSE: GE) and Nexstar, that means increased investments in their…

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Industry Moves: Bonnie Hammer Heading NBCU’s Cable Entertainment - 2 Comments
Posted By Rafat Ali - Mon 24 Mar 2008 09:40 PM PST

Jeff Zucker is pleased as punch with how USA and SciFi networks are performing within NBC Universal’s (NYSE: GE) bouquet of cable channels, so much so that the company has…

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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
Publisher & Co-Editor

Staci D. Kramer
Co-Editor

David Kaplan
Senior Correspondent

Joseph Weisenthal
Correspondent

Robert Andrews
U.K. Editor

Amanda Natividad
Editorial Producer

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