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Viacom Dives Into Portals For Shows; Daily Show; Who Needs A Portal? - 0 Comments
Posted By Rafat Ali - Thu 18 Oct 2007 12:53 PM PST

Viacom, which recently announced plans to develop standalone sites for its hit shows, has done so for The Daily Show...which in itself is not a big deal, but it is…

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MTV Introduces Causes-Related Social Net ‘ThinkMTV - 1 Comment
Posted By David Kaplan - Thu 20 Sep 2007 04:31 AM PST

MTV is beta testing a youth-oriented social network focused on activism and works of charity called ThinkMTV. The project also has the backing from an array of nonprofit groups including…

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Viacom’s “New” Digital Soda Pop: Flux, VBS.tv and Tagworld - 0 Comments
Posted By Rafat Ali - Thu 13 Sep 2007 08:35 PM PST

Not particularly new, because Flux has been in existence for a while in both online and mobile form internationally, VBS.tv’s investment is old news, and we broke the news early…

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MTV VMAs Panned But Britney, Others Draw A Cross-Platform Crowd - 2 Comments
Posted By Staci D. Kramer - Tue 11 Sep 2007 04:23 PM PST

MTV’s signature Video Music Awards drew a lot of negative react this year and a hefty dose of notoriety from Britney Spear’s opening number—but, instead of keeping people away, it…

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After Being Merged With Spike TV’s Site, MTV To Remove iFilm Brand Next Year - 0 Comments
Posted By David Kaplan - Tue 11 Sep 2007 03:18 PM PST

While Staci wrote last month that iFilm.com was all but dead, now the obit is being written for the $49 million Viacom (NYSE: VIA) acquisition acquisition. As Ad Age reports,…

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Broadband Content Bits: ESPN; mtvU/Cisco; CosmoGirl - 0 Comments
Posted By David Kaplan - Sun 09 Sep 2007 06:00 PM PST

-- ESPN Premiere Original Webisodes, Mobisodes: ESPN.com has begun airing a new web series, Countdown Daily, which is updated Mondays through Fridays with 12- to 15 minute breakdowns of notable…

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MTVN Morphs Digital Strategy With Two Dozen Targeted Websites Built From Its TV Programming - 0 Comments
Posted By David Kaplan - Fri 07 Sep 2007 05:05 AM PST

Viacom (NYSE: VIA) morphs its digital strategy again ... MTV Networks will build out two dozen sites devoted to its individual shows, according to The Hollywood Reporter. Once these sites…

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Remnant Of Viacom Plus, MTV, CBS Experiment In Joint Multiplatform Ad Sales, Is Shuttered - 0 Comments
Posted By David Kaplan - Thu 06 Sep 2007 12:22 PM PST

Viacom’s (NYSE: VIA) experiment in cross-company, multiplatform ad sales for MTV and CBS has ended, Ad Age reports. The division known as Viacom Plus started to fall apart last November…

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South Park Creators Get Ad Sharing Deal; Digital Rev Share and Online Studio Formed - 0 Comments
Posted By Rafat Ali - Sun 26 Aug 2007 10:06 PM PST

In what is being described as a new deal of its kind, Matt Stone and Trey Parker, the creators and executive producers of “South Park”, have renewed their deal with…

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Music Labels Flit Between Partnerships And Competition With MTV, Others - 0 Comments
Posted By Staci D. Kramer - Wed 22 Aug 2007 07:43 PM PST

For a while there, MTV (NYSE: VIA) owned the video music world, becoming as much a part of pop culture and music entertainment as the artists it showcased. But, as…

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MTV-RNWK Music Venture: Rhapsody America Expected To Pull In $500K In Q3 Revenue - 1 Comment
Posted By David Kaplan - Tue 21 Aug 2007 01:59 PM PST

Talks began 11 months ago about developing some sort of partnership between RealNetworks (Nasdaq: RNWK) and MTV Networks (NYSE: VIA). After considering several different models, the two eventually settled on…

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MTV-RNWK Music Venture: The Financial Details; Cash Plus $230 Million Note From MTVN - 2 Comments
Posted By Rafat Ali - Tue 21 Aug 2007 09:53 AM PST

RealNetworks (Nasdaq: RNWK) has a 5 PM EST conference call planned to discuss the financial details of the new JV company, but it just filed an 8-K with details. Real…

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MTV-RWNK Music Venture: New Company Rhapsody America; Talks With Microsoft Ongoing - 2 Comments
Posted By David Kaplan - Tue 21 Aug 2007 09:39 AM PST

While the news of MTV Networks (NYSE: VIA) was closing its online music service Urge and merging it with RealNetworks’ (Nasdaq: RNWK) Rhapsody music service was a night old by…

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MTV Closing Urge Music Service, Merging With RealNetworks’ Rhapsody - 1 Comment
Posted By Rafat Ali - Mon 20 Aug 2007 06:35 PM PST

The news was supposed to be announced at a press conference tomorrow at 11 A.M. in NYC, but WSJ jumped the gun figured it out while the rest of us…

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MTV Plans $500 Million Investment In Gaming; Development Of Games On Par With Programming - 0 Comments
Posted By David Kaplan - Thu 16 Aug 2007 12:56 PM PST

A few weeks after its younger sibling Nickelodeon said it would put up $100 million to develop casual gaming initiatives, MTV Networks unveiled plans to invest more than $500 million…

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MTVN’s Logo Acquires LGBT Social Net DowneLink.com - 0 Comments
Posted By Staci D. Kramer - Wed 15 Aug 2007 11:48 AM PST

MTVN’s Logo (NYSE: VIA) has added another community to its federation of affiliated sites catering to the LGBT (lesbian, gay, bisexual and transgender) niche with an agreement to acquire multicultural…

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SpikeTV—‘Powered By iFilm’—Relaunches - 0 Comments
Posted By Staci D. Kramer - Sun 12 Aug 2007 09:28 PM PST

Will the iFilm brand survive? The question Rafat asked last March after breaking the news that MTV Networks (NYSE: VIA) was merging 2005 acquisition online video site iFILM with SpikeTV.com,…

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10-Q Watch: MTV Networks’ Writeoff On Its Investment In Amp’d: $36 Million - 0 Comments
Posted By Rafat Ali - Thu 02 Aug 2007 06:00 PM PST

That came out today in MTV’s parent Viacom’s (NYSE: VIA) 10-Q filing for its Q2 earnings: “In the second quarter, the Company recorded a pre-tax impairment charge of $36.0 million…

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Industry Moves: BET Appoints Digital Head As COO; Denmark West Leaves MTVN To Head BET Digital - 0 Comments
Posted By Rafat Ali - Thu 19 Jul 2007 03:33 PM PST

Some changes at BET, as MTV Networks’ digital team lost its second senior executive in a week (the first being Nicholas Lehman who jumped to IAC as COO of programming):…

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MTVN’s Nickelodeon Commits $100 Million To Casual Gaming - 0 Comments
Posted By Staci D. Kramer - Wed 18 Jul 2007 02:23 PM PST

The MTV Networks’ Nickelodeon Kids and Family Group will invest $100 million in casual gaming over the next two years, primarily in 2008-09. The announcement was made in conjunction with…

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Industry Moves: Turner Broadcasting; MTVN; Last.fm; Capitol Music; Motionbox - 0 Comments
Posted By Rafat Ali - Tue 17 Jul 2007 11:42 AM PST

-- Turner Broadcasting has merged the digital ad-sales units for animation, entertainment and sports into one operation and hired Walker Jacobs to run it. Jacobs was SVP of the Reuters…

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Industry Moves: MTVN’s Lehman Jumps To IAC As Programming COO - 3 Comments
Posted By Staci D. Kramer - Fri 13 Jul 2007 02:09 PM PST

You’re reading it here first ... MTVN vet Nicholas Lehman reports to work at IAC Monday as COO for Michael Jackson, president of programming. Lehman is expected to partner with…

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Industry Moves Roundup: Revision3; Ziff Davis Media; BBCA; Comcast; Dailymotion; CNN; - 0 Comments
Posted By Staci D. Kramer - Tue 10 Jul 2007 09:17 PM PST

Revision3: PC Magazine’s Jim Louderback is jumping ship and sides, moving to Revision3 as CEO, according to NewTeeVee. Louderback was editor in chief for PC mag and editorial director for…

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Concert For Diana: Live Online, On Demand—And In Streaming Banners - 0 Comments
Posted By Staci D. Kramer - Sun 01 Jul 2007 08:26 AM PST

It isn’t quite Live 8—the vast new Wembley doesn’t even appear to be sold out—but the six-hour Concert for Diana is underway and viewable by just about anyone with cable,…

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Industry Moves Roundup: Tribune; MTV; Fox News; Roo Group; IMG - 0 Comments
Posted By David Kaplan - Wed 27 Jun 2007 05:27 AM PST

-- Tribune Broadcasting: Rick Felty has been promoted to VP-digital media, a new post at the Tribune Company unit. Felty was VP-creative services. He is charged with directing the central…

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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
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Staci D. Kramer
Co-Editor

David Kaplan
Senior Correspondent

Joseph Weisenthal
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Robert Andrews
U.K. Editor

Amanda Natividad
Editorial Producer

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