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YHOO-MSFT Breakdown ‘A Shame For Advertising’: WPP’s Sorrell - 2 Comments
Posted By Robert Andrews - Fri 09 May 2008 08:33 AM PST

The apparent end of acquisition talks between Microsoft (NSDQ: MSFT) and Yahoo (NSDQ: YHOO) is “a shame” for the advertising industry, according to Sir Martin Sorrell, CEO of the WPP…

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Inside The Deals: Forget Yahoo—Microsoft Needs To Go On The Ultimate Corporate Diet - 3 Comments
Posted By Steve Rosenbush - Thu 08 May 2008 10:00 PM PST

Several years ago, I had the memorable experience of listening to Bill Gates defend the structure of the company that he built. It was during the height of Microsoft’s (NSDQ:…

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Microsoft Releases Would-Be Directors From Unfought Proxy Fight - 0 Comments
Posted By Joseph Weisenthal - Thu 08 May 2008 02:35 PM PST

Just to drive home the point that Microsoft (NSDQ: MSFT) is done with Yahoo (NSDQ: YHOO), the company has relieved its ten would-be directors from their duties, according to WSJ.…

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Microsoft Tries For Residual Buzz With Online Video Contest - 0 Comments
Posted By David Kaplan - Thu 08 May 2008 09:21 AM PST

With Microsoft (NSDQ: MSFT) getting its most positive presentation from the Apple (NSDQ: AAPL) ads starring comedian John Hodgman as the hapless “PC,” the company is going the user-gen route…

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Google Execs ‘Divided’ On Yahoo Search Deal; AOL Talks Continue Without Urgency: Report - 0 Comments
Posted By Joseph Weisenthal - Thu 08 May 2008 04:37 AM PST

Where have all Yahoo’s Plan Bs gone? In the days before Microsoft (NSDQ: MSFT) withdrew its bid for the company, it put out word that it was on the verge…

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News Corp: Yahoo ‘Talks’ Overstated; No Discussions With Microsoft or AOL Ongoing - 0 Comments
Posted By Staci D. Kramer - Wed 07 May 2008 02:37 PM PST

Asked during a press call today about cooling talks with Yahoo (NSDQ: YHOO), News Corp (NYSE: NWS) COO Peter Chernin replied quickly: “Saying talks have cooled overstates them ... I’m…

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Gates Says Microsoft Will Go Own Way; Obligatory Facebook Call Happened - 0 Comments
Posted By Rafat Ali - Wed 07 May 2008 10:30 AM PST

As Microsoft (NSDQ: MSFT) tries to recover from the Yahoo (NSDQ: YHOO) bid, and even as everyone understands this will not be the end of the deal talks for either…

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Understatement Patrol: Yahoo May Face Hostile Shareholders At Annual Meeting - 0 Comments
Posted By Staci D. Kramer - Tue 06 May 2008 05:17 PM PST

Eric Jackson is on the case—Jerry Yang’s case, that is. The activist shareholder told AP he hopes to turn Yahoo’s (NSDQ: YHOO) July 3 annual meeting into “into ‘Independence Day’…

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MSFT-YHOO: Yahoo Shares Up Again; Market Doubts Story Is Over - 1 Comment
Posted By Joseph Weisenthal - Tue 06 May 2008 08:43 AM PST

Yesterday, the market was already voicing its skepticism that the Microsoft-Yahoo (NSDQ: YHOO) saga was totally over—and that was before Jerry Yang’s no-doors closed media tour. And today, shares of…

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Zune Still Exists; Adds TV Shows From Viacom, NBCU - 0 Comments
Posted By Rafat Ali - Mon 05 May 2008 09:45 PM PST

Microsoft (NSDQ: MSFT), serious about this thing called digital media, has added TV shows to its Zune marketplace. It will offer about 800 TV shows, each for $1.99, for download…

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Microsoft’s Regulatory Push: A Defense Against Google Or An Attempt To Ease Anti-Trust Scrutiny? - 0 Comments
Posted By David Kaplan - Mon 05 May 2008 06:45 PM PST

While much of the online ad industry clings to the hope that the Federal Trade Commission and state legislatures will continue to trust the industry to “self-police” when it comes…

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The Day After: Yang Still Open To Deal; Angry Instiutionals; Shareholder Lawsuits Start - 0 Comments
Posted By Rafat Ali - Mon 05 May 2008 04:15 PM PST

Not that this is a surprise, since analysts have been saying since this weekend that the “no” is not the final no. Yahoo (NSDQ: YHOO) CEO Jerry Yang now says…

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Microsoft: Ok, So Now What?—And Is MSFT-YHOO Really Over? - 1 Comment
Posted By Joseph Weisenthal - Mon 05 May 2008 11:20 AM PST

So much for a sigh-of-relief rally. Microsoft (NSDQ: MSFT) shares are up an anemic $.20 today, less than one percent actually trading down a penny now.  And check out Yahoo…

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Yahoo: ‘Ok, So Now What?’; Analysts, Market React To Dead Deal; YHOO Trades Down Over 18 Percent - 1 Comment
Posted By Joseph Weisenthal - Mon 05 May 2008 07:10 AM PST

That’s the headline of Jerry Yang’s post at Yodel Anecdotal discussing Yahoo’s (NSDQ: YHOO) future now that Microsoft has withdrawn its offer. If you’re looking for anything meaty, like indication…

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For a Dollar More: Yahoo’s Institutional Investors Were This Close - 0 Comments
Posted By Rafat Ali - Sun 04 May 2008 08:10 PM PST

Yahoo’s (NSDQ: YHOO) big institutional investors would have taken the Microsoft (NSDQ: MSFT) bait at $34 a share, a dollar more than what it was being offered. Among those include…

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Microsoft-Yahoo: Links To All Of Our Coverage - 1 Comment
Posted By Amanda Natividad - Sat 03 May 2008 10:42 PM PST

For quick access to our coverage on Microsoft (NSDQ: MSFT) withdrawing its offer to purchase Yahoo… -- BREAKING:  Microsoft Withdraws Offer For Yahoo -- MSFT-YHOO: From The Nebraska Furniture Mart…

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MSFT-YHOO: From The Nebraska Furniture Mart - 0 Comments
Posted By Joseph Weisenthal - Sat 03 May 2008 09:54 PM PST

So there was a small connection between today’s big story and the Berkshire Hathaway meeting: Bill Gates and Sue Decker were both seated in the very front row, with just…

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Who Will Microsoft Buy Now With the $50 Billion Change Left? AOL? Facebook? - 3 Comments
Posted By Rafat Ali - Sat 03 May 2008 08:36 PM PST

Despite the fact that Microsoft (NSDQ: MSFT) has withdrawn its offer to buy Yahoo (NSDQ: YHOO), the M&A machinery on all sides is still in full gear, and expect tons…

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Microsoft-Yahoo: Yang’s Response: ‘With Distraction Behind Us’ Can Focus On Transition - 0 Comments
Posted By Staci D. Kramer - Sat 03 May 2008 07:16 PM PST

Responses from Roy Bostock, chairman of the Yahoo (NSDQ: YHOO) board, and Jerry Yang, co-founder and CEO, followed Microsoft (NSDQ: MSFT) CEO Steve Ballmer’s announcement in fairly short order. (Both…

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Microsoft Withdraws Offer For Yahoo - 2 Comments
Posted By Joseph Weisenthal - Sat 03 May 2008 05:22 PM PST

Microsoft has decided to walk away from its bid for Yahoo (NSDQ: YHOO). Said Microsoft CEO Steve Ballmer in a statement: “We continue to believe that our proposed acquisition made…

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Updated: Microsoft And Yahoo In ‘Last Ditch’ Negotiations; Yahoo Shares Up; Microsoft Raises Bid - 1 Comment
Posted By Joseph Weisenthal - Fri 02 May 2008 11:44 AM PST

Despite no word of “official” negotiations, it’s clear that the two sides have been in negotiations of some sort for awhile, and now WSJ says Microsoft (NSDQ: MSFT) and Yahoo…

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Microsoft Ready For Hostile Bid; Announcement Could Come Tomorrow - 4 Comments
Posted By Rafat Ali - Thu 01 May 2008 09:56 PM PST

Microsoft (NSDQ: MSFT) is now leaning towards a hostile bid to take over Yahoo (NSDQ: YHOO), and the announcement may come tomorrow morning, WSJ reports, citing sources. But the situation…

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Microsoft-Yahoo: Ballmer: ‘Is There A Better Way To Get To Scale More Quickly?’ - 1 Comment
Posted By Staci D. Kramer - Thu 01 May 2008 07:59 PM PST

Microsoft (NSDQ: MSFT) CEO Steve Ballmer may be building a case for backing out of the offer for Yahoo (NSDQ: YHOO), or so suggests WSJ ... Ballmer told the paper…

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Yahoo May Do Full Rollout of Google Ads Next Week; Could Include Non-Exclusive Ads on Competitors - 0 Comments
Posted By Rafat Ali - Thu 01 May 2008 05:08 PM PST

Yahoo (NSDQ: YHOO), which was waiting for the other shoe to drop, is still waiting, but it is moving ahead with its plans to deploy Google’s (NSDQ: GOOG) search/text ads…

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Industry Moves: Microsoft Names MSN Branded Entertainment Head Troberman To Digital Marketing Post - 0 Comments
Posted By David Kaplan - Thu 01 May 2008 03:02 PM PST

Microsoft is moving Gayle Troberman from her post handling MSN’s branded entertainment programming in the online services group to the consumer marketing group, where she will run the digital marketing…

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paidContent.org, flagship of the ContentNext Media network, provides global coverage of the business of digital content.

Rafat Ali
Publisher & Co-Editor

Staci D. Kramer
Co-Editor

David Kaplan
Senior Correspondent

Joseph Weisenthal
Correspondent

Robert Andrews
U.K. Editor

Amanda Natividad
Editorial Producer

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