YouTube says it has a new analytics tool that will answer the existential questions its video creators have always been curious about: Who’s watching this? Where do viewers come from?…

Read more »

-- Yahoo HotJobs introduces ranked searches: A dismal economy inevitably tends to lead to more job seekers, so perhaps Yahoo (NSDQ: YHOO) has timed the launch of HotJobs’ new search…

Read more »

In its preliminary proxy filing this evening, Google (NSDQ: GOOG) confirmed a past rumor, while adding a dollar figure to a past merger. It also address the usual matters of…

Read more »

Europe’s internet search project—Quaero—has gotten a lot of flak for taking government money to create an alternative to Google (NSDQ: GOOG). The noise level has only increased after the EU…

Read more »

DoubleClick offers Google (NSDQ: GOOG) a long-term avenue to success in the display ad market, but in the short term, it will prove difficult to make the new acquisition pop.…

Read more »

An interesting turn of events on the OpenSocial scene, with Yahoo (NSDQ: YHOO) agreeing to embrace the Google-backed social app distribution platform. Yahoo, Google and MySpace have agreed to form…

Read more »

Some large online publishers are expressing initial wariness about Google’s (NSDQ: GOOG) new “search within a search” feature, which some feel could diminish their role in directing users around their…

Read more »

A year ago, Google (NSDQ: GOOG) shares were only moving upwards, and its planned acquisition of DoubleClick was a step ahead of the subsequent online ad buys of its rivals.…

Read more »

The FCC finally unveiled the winners of the federal spectrum auction that closed earlier this week and raised a record-breaking $19.6 billion. The FCC said Verizon Wireless (NYSE: VZ) was…

Read more »

-- GM to move $1.5 Billion ad budget to digital: General Motors, the number three U.S. ad spender will shift $1.5 billion - half of its $3 billion ad budget…

Read more »

For the past year, ad agencies have been trying to find the best way to consider their individual relationships to Google (NSDQ: GOOG). With the internet search giant’s $3.1 billion…

Read more »

Google (NSDQ: GOOG) has started playing the “evil empire” card over the very real possibility Microsoft (NSDQ: MSFT) will succeed in its bid for Yahoo (NSDQ: YHOO). Evoking Redmond’s European…

Read more »

Updated below: A day after Google (NSDQ: GOOG) closed its acquisition of DoubleClick, Google is announcing the launch of a news and free ad serving system called Ad Manager. Rumors…

Read more »

With Google’s (NSDQ: GOOG) $3.1 billion acquisition of DoubleClick closed this week, it might seem like there’s no room for smaller ad networks. But a white paper by media investment…

Read more »

Updated below: YouTube is expanding beyond its role as a destination and distributor of online video ... Google’s (NSDQ: GOOG) video site has announced a slew of new services aimed…

Read more »

Up to this point, Google (NSDQ: GOOG) has taken an arms-length approach to display advertising. Now that its merger with DoubleClick has passed regulatory muster, Google must deal with the…

Read more »

Mario Gabelli, a major shareholder of embattled newspaper publisher Media General (NYSE: MEG) has announced plans to hold a forum for both the company and the activist shareholders going after…

Read more »

On the morning Google (NSDQ: GOOG) received word that European anti-trust regulators granted their approval of its $3.1 billion merger with DoubleClick, some of the company’s execs apparently hadn’t heard…

Read more »

Update 1: Also, the company has officially announced: the acquisition of DoubleClick is now complete, after EC approved it (see below). Update 2: From Google’s own blog: “Because we have…

Read more »

The two big issues Google (NSDQ: GOOG) has been dealing with these days - aside from waiting for approval of its pending $3.1 billion merger with DoubleClick - are the…

Read more »

Listening in to the Rupert Murdoch webcast from the Bear Stearns Media Conference going on this week in Florida ... Yahoo-MSFT: Behind the scenes, News Corp (NYSE: NWS). and Yahoo…

Read more »

When it comes to behavioral targeting, the prevailing ethos among marketers and ad agencies is “what consumers don’t know, won’t bother them.” As a long NYT piece on the subject…

Read more »

When Google (NSDQ: GOOG) launched its Open Social initiative last November with an impressive roster of industry partners, pundits hardly took a breath before writing Facebook’s obit. That was premature.…

Read more »

More weekend video, this time from TechConfidential, part of The Deal. An interview, broken down in three parts, with David Eun, VP of Content Partnerships at Google (NSDQ: GOOG). Eun,…

Read more »

Bear Stearns has come out with a 70 page research report on online video and monetization potential for the major video sites, based on the evolving ad formats and revenue…

Read more »