Fox Interactive

Coming Soon To The Endangered Species List: Online Ad Sales Teams? - 0 Comments
Posted By David Kaplan - Wed 07 May 2008 08:48 PM PST

The self-serve ads option has been all the rage for search ads the last few years. Increasingly, now, do-it-yourself is becoming similarly popular for the display ad space. Over the…

News Corp: Yahoo ‘Talks’ Overstated; No Discussions With Microsoft or AOL Ongoing - 0 Comments
Posted By Staci D. Kramer - Wed 07 May 2008 02:37 PM PST

Asked during a press call today about cooling talks with Yahoo (NSDQ: YHOO), News Corp (NYSE: NWS) COO Peter Chernin replied quickly: “Saying talks have cooled overstates them ... I’m…

Updated: Chernin On FIM: ‘Yes, We Will Fall Short’ On $1B Revenue; ‘Too Soon To Milk For Margins’ - 0 Comments
Posted By Staci D. Kramer - Wed 07 May 2008 01:59 PM PST

First chairman and CEO Rupert Murdoch got defensive about Dow Jones (NYSE: NWS), then News Corp COO Peter Chernin hit the stories about Fox Interactive Media not making its $1…

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Updated: Murdoch Comes Out Swinging On DJ; Defends Deal; Not Giving Up On Newsday - 0 Comments
Posted By Staci D. Kramer - Wed 07 May 2008 01:45 PM PST

Rupert Murdoch is intent on changing the Street’s image of News Corp’s (NYSE: NWS) investment in Dow Jones and he’s using today’s earnings call to make the case that the…

Earnings: News Corp Q1 Revenues Up 16 Percent; ‘Strong Revenue Growth’ For FIM—Higher Costs, Too - 0 Comments
Posted By Staci D. Kramer - Wed 07 May 2008 01:08 PM PST

Rupert Murdoch probably won’t send a thank-you note to John Malone but News Corp (NYSE: NWS) delivered a profit of $2.7 billion, or $0.91 per share, up dramatically from $827…

FIM Aims For Local Advertisers With Self-Serve Ad Offerings - 0 Comments
Posted By David Kaplan - Mon 05 May 2008 07:42 AM PST

As it continues to refine and expand its range of ad offerings, Fox Interactive Media (NYSE: NWS) is turning to local TV stations in the Fox family to help it…

MySpace Ups Berman To President, Sales And Marketing; Begins Testing Community Ad Program For Brands - 1 Comment
Posted By David Kaplan - Mon 21 Apr 2008 05:17 AM PST

MySpace is promoting Jeff Berman from EVP-marketing and content to the new post of president of sales and marketing. Only the title is a surprise; Berman’s role as the Fox…

Asian Expansion: MySpace Korea, AOL Hong Kong - 0 Comments
Posted By Staci D. Kramer - Tue 15 Apr 2008 04:31 PM PST

MySpace went live in South Korea today—and head to head with some of the toughest social network competition out there. Forget Facebook, as I heard and saw during my too-brief…

Fox Fusion Attempts To Boost Cable News Sites’ Ad Revs, Traffic With Help From WSJ Sites - 0 Comments
Posted By David Kaplan - Mon 14 Apr 2008 03:37 PM PST

Just in time for next month’s TV upfront, Fox will begin unveiling a new ad sales program designed to match up media buys along its cable channels and online news…

MySpace And ShineReveille Partner On International TV Distribution - 0 Comments
Posted By David Kaplan - Thu 10 Apr 2008 12:57 PM PST

MySpace has signed a distribution deal with UK TV production house ShineReveille that’s intended to expand the reach of their original programming internationally and online, according to The Hollywood Reporter.…

Broadband Content Bits: MySpace Latino; MSNBC Streams; Nielsen’s VideoCensus; CelebTV-thePlatform - 0 Comments
Posted By Amanda Natividad - Tue 08 Apr 2008 05:14 PM PST

-- MySpace builds out new Hispanic sites: The Fox Interactive social network says it is building on the bilingual MySpace Latino site it launched last year with eight new communities…

New Fox Interactive Group Moves Into Yahoo Center In Santa Monica - 0 Comments
Posted By Rafat Ali - Thu 03 Apr 2008 10:17 PM PST

We had heard rumors to this effect earlier in the year, and some gossip and speculation about whether Fox Interactive could get the rights to rename the *Yahoo* Center in…

Fox Interactive Media Restructuring: Memo From Peter Levinsohn: Optimizing Monetization - 0 Comments
Posted By Rafat Ali - Thu 03 Apr 2008 09:45 PM PST

Fox Interactive scrambled to send out a staff memo, and we have it below. It comes from Peter Levinsohn, President of Fox Interactive Media (NYSE: NWS). This is the pertinent…

FIM Reorganizes: Barrett Out; Bain President Of New FIM Audience Network - 0 Comments
Posted By Staci D. Kramer - Thu 03 Apr 2008 08:26 PM PST

Major changes at Fox Interactive Media (NYSE: NWS), all centered on money ... Michael Barrett is leaving rather than change roles after his job of chief revenue officer was eliminated…

Ad Industry Roundup: Job Numbers; Conde Nast; NBCU/Fox; AzoogleAds; Modernista; McDonald’s; Omnicom - 0 Comments
Posted By David Kaplan - Wed 02 Apr 2008 02:51 PM PST

-- Online jobs post first year-over-year decline: Online job vacancies posted an unusually poor showing last month, as the Conference Board said listings fell slightly by 21,200 from March 2007…

MySpace Adopts Chinese Name ‘Juyou’ - 1 Comment
Posted By Pearl Research - Fri 28 Mar 2008 12:00 PM PST

MySpace.cn has confirmed its Chinese name to be Juyou, which means getting friends together. Former MSN China CEO Luo Chuan joined MySpace in 2006 and released the first test version…

Broadband Content Bits: Showtime; iTunes-Starz; Yahoo Show; Fox’s ‘Rookie’; Sony; NYT Style Mag - 0 Comments
Posted By Amanda Natividad - Wed 26 Mar 2008 10:47 AM PST

-- Showtime’s The Tudors to premiere across video sites: As Showtime’s historical drama series The Tudors gets ready to kick off its second season on Sunday, the CBS (NYSE: CBS)…

Yahoo Announces OpenSocial Support; Joins Google, MySpace To Form Non-Profit Foundation - 0 Comments
Posted By Staci D. Kramer - Tue 25 Mar 2008 07:06 AM PST

An interesting turn of events on the OpenSocial scene, with Yahoo (NSDQ: YHOO) agreeing to embrace the Google-backed social app distribution platform. Yahoo, Google and MySpace have agreed to form…

More Behavioral Targeting Than Even Savvy Users Might Expect: Study - 0 Comments
Posted By David Kaplan - Mon 10 Mar 2008 07:42 AM PST

When it comes to behavioral targeting, the prevailing ethos among marketers and ad agencies is “what consumers don’t know, won’t bother them.” As a long NYT piece on the subject…

Facebook Continues Music Biz Outreach; Moves Appear To Mirror MySpace: Report - 0 Comments
Posted By David Kaplan - Tue 04 Mar 2008 03:13 PM PST

We reported on this first in October, Facebook has been setting up meetings with music industry executives as the social net tries to find the best way to set up…

News Corp. Working On Music ‘Hulu’ For MySpace - 5 Comments
Posted By Staci D. Kramer - Fri 15 Feb 2008 02:15 PM PST

paidContent has learned that News Corp (NYSE: NWS). is pursuing a music joint venture for MySpace—similar to Hulu, its video joint venture with NBC Universal (NYSE: GE), but with variations…

More Details On News Corp Incubator Slingshot Labs; $15 Million Investment - 0 Comments
Posted By Rafat Ali - Wed 13 Feb 2008 11:53 PM PST

This news got buried in the whirl of News Corp’s talks with Yahoo (NSDQ: YHOO) on a stake sale deal: News Corp has formed a separate incubator company called Slingshot…

News Corp And Yahoo Talk On Combining Digital; 20 Percent Yahoo Stake; Outside PE Firm: Reports - 0 Comments
Posted By Rafat Ali - Wed 13 Feb 2008 01:05 PM PST

This has been proposed before by both parties and Rupert Murdoch even admitted to talking last year about combining some part of MySpace with Yahoo (NSDQ: YHOO), and seems those…

10-Q Watch: News Corp: Photobucket Acquisition Price: $300 Million - 0 Comments
Posted By Rafat Ali - Mon 11 Feb 2008 06:18 PM PST

News Corp filed its 10-Q quarterly report last week, and a hard number on Photobucket acquisition price, which wasn’t disclosed before but we reported on a ballpark price after speaking…

MySpace Dev Platform Goes Live; Full Monetization For Developers - 1 Comment
Posted By Rafat Ali - Mon 04 Feb 2008 10:00 PM PST

MySpace, part of News Corp (NYSE: NWS). which pre-announced last week that it will announce its developer platform this week, is doing it this week: it is launching tomorrow. This…